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Market Intelligence in the Built Environment
Strategic Market Research, taking your brand to the next level

Who We Are

At Specifying Techniques, we understand that change is not always easy.


Since 1997, we’ve delivered measurable value to some of the worlds biggest brands while helping them navigate and respond to industry transitions in order to stay competitive.


Our experience has taught us to always make your business success our priority.


Our team of experts is ready to help you develop strategies for not only surviving, but thriving in the future. Give us a call today to set up your first consultation.

Business Brainstorm

Market Research

Plan Your Strategy

Business Meeting


Expert Programe Guidance

Modern City


Policy and Legislature Education


Strategic Planning

Achieve Your Goals

How we work

We collaborate with professionals in the built environment to specify material for their projects at varying stages of the project lifecycle.


Professionals are kept up to date with the latest innovations in the industry through direct one-on-one education, in-person or virtual Continuing Professional Development presentations.


Together with our partners we assist manufacturers in validating marketing presentations for SACAP, ECSA, SACQSP and SACPCMP CPD credits.

Our client base consist of Global Players, Fortune 500 Corporations as well as Local Up-and-Coming SMMEs.

We help the businesses reach a targeted professional audience

Our Reviews

"AkzoNobel Powder Coatings South Africa has forged a successful relationship with Specifying Techniques during the last 16 years.


Akzo Nobel diligently sources original and innovative methods to retain our position as #1 on the Dow Jones sustainability index, including marketing, yet despite regularly scanning services across all aspects of supply, we have found that the team at Spec-Tech remains unmatched in their effectiveness".

Marketing and Sales Manager
Akzo Nobel

RE CPD Workshops;


Thanks for organising these courses...


I have preferred these presentations more to the GRS one day event.


You learn more in this small group cpd course compared to a being in a group of 80 people. The older guys in the group asked some interesting questions.

Design Architect
 Kantey & Templar

Dear Specifying Techniques


I would just like to thank you on behalf of Midvaal Construction for the meetings that was arranged for us last week in Mozambique.

Josefa really did an exceptional job, and we had a very productive week, She really made our part very easy!!

We were very well received by the clients and received enquiries while at the meeting.


Your company exceeded our expectations, congratulations on a job well done!!

We look forward to our working relationship!!

Midvaal Construction

Just a short note to thank you for a well organised trip.  You guys have done an excellent job and the leads and meetings was of a very high standard.

Sales and Marketing Executive

Contact Us

Write to us and find how our services can simplify business for your company

P.O. Box. 4008
The Square
South Africa

0027 (31) 561-5812

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